Tired of Marketing Hype? Us Too
In a world where everyone is trying to sell you something, it’s hard to tell the real deals from the grifters. The truth is, most companies are all the same, promising you results just to pad their own stats, using your brand to boost theirs.
And it’s only getting worse.

The beautiful lie in today’s market is that they’ll make you believe a tool can solve all your problems
Here’s the reality: No tool or quick fix is going to save your business.
Fancy gadgets, marketing hacks, or shiny new apps won’t turn a bad product into a great one. Marketing is just a megaphone. If your product is “meh,” your results will just be louder meh.

“Just because I don’t care doesn’t mean I don’t understand. People just want to hear what makes them feel good—like a donut for the soul.”

Homer Simpson
When consultants tell you they can capture any type of customer, they’re probably lying, and here’s why:
- They focus on sounding cool rather than valuable.
- Customers are not stupid.
- We, along with our families and friends, are customers.

Why do they do it then?
- It’s easy to sell an elixir-looking solution
- Agencies are struggling
- And they’re after your money